Outdoor play spaces become life-size video games with the world's first electronic commercial playground equipment

Playworld Systems to Showcase NEOS 360 at the Chicago Toy and Game Fair, Inviting Visitors to Get Inside the Game in Booth #1101

 

CHICAGO (November 22, 2013) – Playworld Systems, a leading manufacturer of imaginative playground and fitness equipment for the commercial market, today announced it will present its popular NEOS 360 electronic play equipment at the Chicago Toy and Game Fair 2013 (ChiTAG) in booth #1101.

Playworld Systems is the first commercial playground equipment manufacturer ever to exhibit at ChiTAG, a show known for bringing together the best and the brightest of the toy and game industries. As part of its commitment to rethinking outdoor play for the 21st century, Playworld Systems is offering show visitors the opportunity to experience the exhilarating and heart pumping excitement of video games with the aerobic rush of outdoor fun.

Products from the NEOS line add a physically challenging and exciting activity to playgrounds. NEOS disguises heart-pounding exercise as unadulterated fun. The comprehensive product line includes the original NEOS Wall, NEOS Ring, NEOS 360, which will be on display at ChiTAG. The design of NEOS 360 allows the player to be inside the experience, building peripheral vision and auditory and spatial awareness skills – not to mention agility, coordination, strength and stamina.

“When Playworld Systems was founded more than 40 years ago, children spent the majority of their free time playing outside. Now various screens compete for children’s attention. We’re committed to ensuring today’s generations get the same thrill from the playground and great outdoors,” said Greg Scott, an industrial designer with Playworld Systems. “NEOS gives new meaning to the word ‘gamer’ because it was designed to bring the excitement of electronic games to the playground.”

Playworld Systems believes the world needs play and works to ensure today’s children grow up having the same fond memories of outdoor play as previous generations. Visitors to Playworld Systems’ booth (#1101) will have the chance to discover the company’s commitment to play by participating in a game of NEOS 360 for themselves. Its all-enveloping design will have ChiTAG attendees of all ages spinning, dashing and laughing.

”We want to build partnerships that will create a new outdoor play paradigm. Stop by and play with us,” added Scott.

While at the show, Playworld Systems will conduct a Twitter contest where ChiTAG attendees can enter for a chance to win one of two Amazon.com gift cards, valued at $150 each. To qualify, participants must follow @PlayworldInc on Twitter, tweet a picture of themselves or someone they know playing NEOS 360 at the show and include the hashtag #PlayNeos.  Winners will be randomly selected at the close of the show Saturday and Sunday.

 

About Playworld Systems, Inc.

For more than 40 years, Playworld Systems has delighted in igniting joy in people of every age and ability through play and fitness. Based on the belief that The World Needs Play®, Playworld Systems turns dreams into reality with its imaginative, customized commercial playground and fitness equipment. Our innovative product lines – PlayDesigns®, PlaySimple®, Playworld®, Origins™, NEOS®, ENERGI®, and LifeTrail®, to name just a few – are designed to unleash the transformational power of play, and imaginations soar and bodies strengthen along the way. An industry leader, we are first and foremost a family-owned company that cares about our customers as if they were family. Our customers benefit from unparalleled personalized attention from our network of local distributors and our value-added services. We invest significant resources to measurably reduce our impact on the environment. Our aggressive action to eliminate polyvinyl chloride (PVC) helped Playworld Systems become the first and only playground manufacturer to have its products Cradle to Cradle CertifiedCM Silver. We are deeply committed to evolving the world of play by moving beyond accessibility to create truly inclusive play spaces. That’s why we developed the Inclusive Play Design Guide™, a free comprehensive resource that enables the creation of landmark inclusive play spaces. 

Come out and play with us. For more information about Playworld Systems, visit  www.PlayworldSystems.com.

 

 

Media contact:

Jennifer Leckstrom

Rose Communications for Playworld Systems

Mobile: 215-681-0770

jleckstrom@rosecomm.com